The Legal Foundation of Washington was reaching max capacity and having a hard time completing all of their marketing tasks for their Goldmark Award Luncheon. Without a well-executed marketing strategy, it can be difficult for any organization to see an increase in donations or event attendance. After working with us, the Legal Foundation of Washington saw a $36,000 increase in fundraising from their Goldmark Award Luncheon. We helped them create a cohesive brand strategy, effective messaging, and gave them the tools they need to succeed with email and social media marketing.
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The Legal Foundation of Washington was reaching max capacity and having a hard time completing all of their marketing tasks. You shouldn’t have to sacrifice family time, self-care, or your sanity to complete your work. Since this is the biggest event the organization holds during the year, LFW wanted to ensure that everything was organized and executed in a timely manner. Ensure that Marketing Mission documented everything along the way so that by the following year, we could learn and improve.
To exceed last year’s fundraising numbers. Last year they fundraised $404,000.
In order to execute a successful event, we began with developing event branding for the Legal Foundation of Washington. We created graphics and videos to be shown throughout the event in order to keep the celebration compelling and engaging.
Summary of deliverables:
Marketing Mission helped the LFW organize and streamline their marketing for the Goldmark Award Luncheon so they could maximize impact in funding. Over the course of four months, we worked together to clarify their message and create the content and organization in order to have a successful campaign. As a result, we achieved: $440,000 dollars raised and 882 supporters registered.
