If you're a marketer, nonprofit fundraiser, or designer, prepare to embark on a design journey like no other with Canva's latest gem: the Brand Hub. This powerful tool is here to revolutionize your creative process by helping you create stunning, on-brand designs effortlessly. In this blog, we'll unveil the magic of Canva's Brand Hub and show you how to wield its features to maintain brand consistency and streamline your design workflow. 

Say goodbye to design complexity and hello to a world where everyone on your nonprofit team can effortlessly create on-brand designs, regardless of their design expertise. Let's dive into the universe of Canva's Brand Hub.

Understanding Canva's Brand Hub and its Features

So, what exactly is Brand Hub? It's a centralized hub that houses all the brand assets, controls, and workflows in one place. This makes it easier for everyone in your team, no matter how large the organization, to design on-brand and stand out in an increasingly visual world. You'll have access to your brand templates, brand guidelines, fonts, graphics, logos, projects, and more – all in one place.

Uploading and Storing Brand Assets in Brand Hub

With Brand Hub, you can upload and store all your brand's core elements, including logos, images, and graphics, so they live together for your whole team to find on demand. The intuitive interface of Brand Hub allows anyone to quickly create on-brand designs without the need for complex design skills.

Creating On-Brand Designs with Brand Templates

One of the most efficient ways to empower teams to stay on-brand is with the use of templates. Brand Hub enables you to create your very own Brand Templates, which you can add to your homepage for everyone to access easily. This feature ensures that everyone in your organization is using the same brand assets, maintaining brand consistency.

Emphasizing Consistency with Brand Guidelines

Brand Guidelines are another feature of Brand Hub that help teams instantly understand how to use – and how not to use – all the brand assets at their fingertips. You can add step-by-step suggestions that take the guesswork out of creating on-brand designs. They surface intuitively as you design so you never have to go searching for the rulebook.

Collaborating with Brand Folders and Controls

Collaboration becomes simple with Brand Folders, which allow you to set up unique branding, templates, and controls within specific projects. Creatives can now set Brand Controls within project folders to manage what your team can see and access in terms of fonts, colors, templates, and assets. You can also add approval workflows so your creative team can review and provide feedback on designs.

How to Customize Canva Templates with the Brand Kit

Customizing Canva templates with the Brand Kit is another great way to create on-brand designs quickly and efficiently. Let's take a look at one of the templates from our content pack - Canva Templates for Nonprofits for Sponsor Recognition. With these templates, you can easily design stunning visuals to promote your cause and engage more people in your mission.

To customize this template with your brand kit, first, make sure you have uploaded all your brand assets to Brand Hub. Then, click on the design to open it in the Canva editor. You can see that the template has a placeholder logo, text, and colors. Then you can update these with your brand assets.

Now you can see that the template has been updated with our brand assets and is ready to use for our nonprofit's sponsor recognition campaign. And the best part is, because we used our brand kit, this design is fully on-brand and consistent with our organization's visual identity.

Back to You 

And there you have it—the inside scoop on Canva's Brand Hub and its remarkable features. With this centralized hub for all things brand-related, you're now equipped to maintain consistency, save time, and empower your entire team to design on-brand. Collaboration becomes seamless, customization is swift, and engagement soars.

In your hands, you hold the power to create visuals that not only promote your cause but also engage more people in your mission. With Canva's Brand Hub, streamlined, on-brand creativity is within reach.

We trust this blog has been a valuable guide in showcasing the potential of Brand Hub and how to harness its capabilities. So go forth, create stunning brand designs, and make your mark in the world of visual storytelling.